A ServiceTitan alternative for small shops

Fifty-truck software
doesn't fit five.

ServiceTitan doesn't publish prices. Independent guides report $245–500 per technician, per month — behind a sales demo and an implementation measured in months. CopyThat is $49–$149 flat, month to month, and your board is live the same afternoon.

Start your board Open the live demo
No demo call. No implementation calendar. Card at checkout, cancel anytime.
Or watch the 2-minute walkthrough, including the side-by-side price comparison for a five-tech shop.
The CopyThat dispatch board: jobs in tech columns with statuses, and the live SMS thread beside the board

CopyThat vs ServiceTitan: The real math

ServiceTitan's pricing is sales-gated, so its figures below are third-party estimates (sources linked). A 5-tech shop is the comparison.

CopyThatServiceTitan
5-tech shop, monthly$99 flatReported $245–500 per tech — roughly $1,225–$2,500 for five (estimates; pricing is quoted through sales)
Pricing modelFlat tier by tech count, published on the pricing pagePer technician, quoted through a sales process
Getting startedSign up in about 5 minutes; board and tech texting live the same afternoonDemo call and quote; multi-month implementation reported by third-party guides
Tech's interfaceSMS — no app to install, works on any phone that textsMobile app required
ScopeDispatch and scheduling — on purpose, nothing elseFull operations suite: CRM, pricebook, payroll, marketing, reporting
Best for2–10 truck shopsLarge residential and commercial operations with dedicated admin staff

Let's be straight: for a large operation, ServiceTitan is a category-defining platform, and shops that outgrow us often graduate to it. But a 2–10 truck shop is not who it's priced or paced for. ServiceTitan publishes no prices — servicetitan.com/pricing is demo-gated; per-tech figures as reported by independent guides such as fieldcamp.ai's ServiceTitan review — treat them as estimates. Also comparing? See the Jobber comparison and the Housecall Pro comparison. All trademarks belong to their owners.

Why small shops look elsewhere

You need a board.
Not an ERP.

ServiceTitan runs payroll, manages pricebooks, records calls, and reports on all of it — for operations big enough to staff someone who lives in it. A five-truck shop doesn't need any of that. It needs jobs on a board, texts to techs, and statuses coming back. That's the entire product here — which is why it costs $99 instead of a quote.

  • Published flat pricing — $49–$149/mo by tech count, on the page, no sales call
  • Live today — sign up, import your spreadsheet, dispatch this afternoon
  • No app for techs — the job arrives as a text; OTW, HERE, DONE come back
  • No modules you won't use — dispatch and scheduling, done properly
  • An honest ceiling — outgrow 10 trucks and we'll say so; that's when the big platforms earn their price
A real small-shop dispatch wall: chaotic whiteboard, taped work orders, keys on hooks
The system a lot of shops are actually switching from.
Flat pricing

A quote you don't have to call for.

Five techs at ServiceTitan's reported per-tech rates: roughly $1,225–$2,500 a month, plus implementation. CopyThat Growth is $99 flat, month to month, live today.

$99/mo

Growth plan — up to 7 techs. All features included.

Start your board
Right-sized dispatch

Board up this afternoon.

No demo call, no implementation calendar, no per-tech math. Sign up, add your techs, and dispatch by text — today. When you're big enough for the enterprise platforms, you'll know.

Start your board Open the live demo